Advertising Specifications
our readership
47% Female
53% Male
16% Under age 35
46% Age 35 to 54
38% Age 55 and over
90% have read at least four of the last five issues
98% plan to renew their subscriptions
89% pass along or keep the magazine
64% respond to advertising
50% live in a home valued at $250,000 or more
92% dine out at least once a week
84% attend sporting, cultural or other entertainment events
88% have an accountant, financial planner or private banker
97% own their home
29% own a second residence
40% president, CEO, chairman, partner, executive VP or owner of a company
50%+ have a net worth of more than $1.4 million
- Average household income - $141,000
- Average time spent monthly reading each issue - more than an hour
- Leading primary source of family income includes
agriculture/horses/cattle, professional practice, construction,
general business, finance/investing/banking, real estate,
manufacturing, health care, oil and gas, and retail.
- Our readers average: 7 trips per year, 6 nights in Texas hotels,
- 10 nights in out-of-state hotels
- Average monthly readership - 31,000
AD DIMENSIONS
Spread: 15.5” x 10”
Spread bleed: 16.75” x 11.125”
Full Page: 7.5” x 10.125”
Full Page bleed: 8.5” x 11.125”
2/3 Horizontal: 7.25” x 6.75”
2/3 Vertical: 4.75” x 10”
1/2 Horizontal: 7.25” x 4.875”
1/3 Square: 4.75” x 4.75”
1/3 Vertical: 2.25” x 10”
1/6 Horizontal: 4.75” x 2.25”
1/6 Vertical: 2.25” x 4.75”
magazine trim size
8.25” x 10.875
2010 Deadline dates:
Month Published Ad Reservation Date Art/Copy Deadline
February December 20 January 2
March January 20 February 1
April February 20 March 1
May March 20 April 1
June April 20 May 1
July May 20 June 1
August June 20 July 1
September July 20 August 1
October August 20 September 1
November September 20 October 1
December October 20 November 1
January 2011 November 20 December 1
CONTRACT & COPY REGULATIONS
Advertising copy, contracts and orders are subject to the publisher’s acceptance. Publisher reserves the right to reject or cancel any advertisement that does not conform to the editorial or graphic standards of Community Media Group. Cancellations or changes are not accepted after closing dates. Advertiser or advertising agencies placing media are responsible for payment for all advertising space ordered. If advertiser fails to fulfill contract commitment within specified time frame, advertiser will be charged an additional “short rate” fee. Prepayment required for all advertisers until credit has been established. Contact publisher for credit application.
creative services
Your account executive and our outstanding creative team can assist you with ad design, production and campaigns. Details are available upon request.
photography services
Photography services are available upon request. Please ask your account executive for details.
Additional Marketing Services
Call for quotes Polybag wrapping, inserts, brochures, bellybands, postcards, ad reprints, jet messaging
Additional Info
Spread: 15.5” x 10”, Spread bleed: 16.75” x 11.125”. Keep live matter 3/8” from all trim.
For bleeds, allow an extra 1/8” on all sides for trim.
advertising specifications
Advertising should be submitted on disk or via email to advertising@communitymg.com.
Accepted digital formats:
- Press-optimized PDF files using Acrobat Distiller is the preferred format. Call for Acrobat Distiller job settings. PDFs prepared for Web use are not accepted.
- EPS or TIFF with all fonts embedded.
Native application files accepted:
- InDesign, Illustrator, Photoshop CS3; Macintosh Format.
- Use Type 1 PostScript fonts only and include them in your collected files. Do not apply program style menu attributes to basic fonts, e.g. bold, italic, etc. Fonts with program styles applied could default to Courier.
- Minimum resolution for photographs is 300 dpi at 100% size. Minimum resolution for line art scans is 1200 dpi at 100% size.
- All art must use CMYK color modes. Files created in RGB will be converted to CMYK. Community Media Group accepts no responsibility for color accuracy of converted RGB files. Standard two-colors (red and green) and Pantone colors are printed as 4-color process matched.
- Avoid rotation or cropping of images in layout application.
- For verification of the final output of your ad, please include a printout or proof as a guide for color matching and breakdown. Community Media Group will not accept responsibility for the integrity of an ad when no printout or proof is provided.
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